Visitor and conversion tracking for Twitter ad campaigns
Each cell counts sites that run Twitter Analytics, fall in that traffic tier, and carry that site category. The 7 largest categories for Twitter Analytics get a column; everything else is in Other.
| Traffic tier (est. monthly visits) | Software & Technology | Finance & Insurance | Business Services | Entertainment & Media | Gambling | Nonprofit & Community | Education | Other or none | Tier total |
|---|---|---|---|---|---|---|---|---|---|
| 1B+ | — | — | — | — | — | — | — | — | 0 |
| 100M to 1B | 1 | — | — | 1 | — | — | — | — | 2 |
| 10M to 100M | 7 | 9 | 3 | 12 | 1 | — | 2 | 40 | 74 |
| 1M to 10M | 88 | 94 | 31 | 95 | 6 | 31 | 51 | 540 | 936 |
| 100K to 1M | 292 | 150 | 158 | 136 | 15 | 196 | 138 | 1,695 | 2,780 |
| 10K to 100K | 392 | 186 | 232 | 132 | 183 | 140 | 171 | 5,838 | 7,274 |
| Under 10K | 143 | 71 | 106 | 56 | 145 | 18 | 44 | 5,230 | 5,813 |
| Long tail | 539 | 338 | 276 | 148 | 213 | 121 | 98 | 37,903 | 39,636 |
| Twitter Analytics total | 1,462 | 848 | 806 | 580 | 563 | 506 | 504 | 51,246 | 56,515 |
Traffic tiers use our estimated monthly visits for September 2026. 16,879 of the 56,515 Twitter Analytics sites have an estimate. The long tail is the rest.
Site categories are ours, one per site. 8,974 Twitter Analytics sites carry one. The other 47,541 have none yet and count under Other, as do adult sites.
A free account doubles this list and turns on country and language filters. Paid plans download the whole list as a file.
